When the participants received a different smell in each nostril at the same time, they were actually experiencing an “olfactory illusion,” says study coauthor Denise Chen. “Although both smells are equally present, the brain attends to predominantly one of them at a time.” (Courtesy: Rice University)
RICE (US)—A rhino-rivalry of sorts occurs when the nose encounters two different scents simultaneously. Researchers have discovered that the brain processes them through each nostril in an alternating fashion. Continue…
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